SEO audits and search engine optimization
We check your website the way Google and AI search engines see it and deliver a clear action plan. If you like, we implement it for you.
Be visible where your customers search
More and more enquiries start with AI assistants, not only with Google. We optimize for both and back every recommendation with measurements.
Measured, not guessed
An SEO health score from 0 to 100, broken down into technical, content, on-page, schema, performance, images and AI visibility. You see where you stand and what improves after each change.
Classic search and AI search
We check not only Google rankings but also whether ChatGPT, Perplexity, Gemini and Google AI Overviews can find, understand and cite your content.
Analysis and implementation in one place
As software developers we implement the recommendations ourselves: structured data, loading times, sitemaps, redirects or new content. No hand-over to another agency.
What does an SEO audit deliver, and why regularly?
An audit shows where your website loses visitors and enquiries. Repeated regularly, it keeps your website visible and stops fixed issues from coming back.
What an audit gives you
- Find errors before they cost rankings, for example pages blocked by accident or broken redirects
- Clear priorities: you know which action pays off instead of spreading your budget
- More relevant enquiries because you are found for the terms your customers search for
- Faster pages that work better on mobile and turn more visitors into customers
- Visibility in AI search such as ChatGPT and Google AI Overviews
- A measurable baseline to track the effect of every change
Why check regularly?
- Your website changes: new pages, updates, plugins or a relaunch can silently break titles, redirects and indexing
- Google adjusts its ranking systems several times a year
- Competitors optimize too and will overtake you otherwise
- AI search evolves quickly and re-evaluates content
- The score history shows whether your investment works
Our recommendation
- Full audit once or twice a year and after every relaunch
- Short check of the key metrics every quarter
- Automatic check after every website update
What we analyze and optimize
Every audit is tailored to your website. These are the areas we can cover:
Technical SEO
- Crawlability, indexing and robots.txt
- Canonicals, redirects and URL structure
- Checking and generating XML sitemaps
- Multilingual sites: hreflang and international targeting
- Security headers, HTTPS and JavaScript rendering
- IndexNow for faster indexing on Bing
Performance & rendering
- Core Web Vitals: LCP, INP and CLS
- Lab and field data from PageSpeed Insights and CrUX
- Image optimization: formats, sizes, alt text, lazy loading
- Mobile rendering with screenshots on desktop, tablet and phone
- Above-the-fold analysis
Content & search intent
- Content quality based on E-E-A-T (experience, expertise, authority, trust)
- Detection of thin and duplicate content
- Matching pages to search intent based on the results page (SXO)
- Keyword clusters and topic architecture with internal links
- Content briefs for new pages and blog posts
- Comparison and alternatives pages for competitors
Structured data
- Review of existing Schema.org markup
- Ready-to-use JSON-LD for organization, services, articles and breadcrumbs
- Product schema and merchant details for online shops
- Error-free validation for rich results
AI search & AI agents (GEO)
- Visibility in Google AI Overviews, ChatGPT, Perplexity and Gemini
- How citable individual passages are
- AI crawler access and llms.txt
- Brand mentions and entity signals
- Readiness for AI agents that use your website
Local search
- Google Business Profile and categories
- Consistent business data (name, address, phone) across directories
- Reviews and review trends
- Rankings around your location as a geo-grid map
- Location pages and local schema
Backlinks & competition
- Backlink profile, anchor texts and referring domains
- Detection of harmful links
- Link gaps compared to competitors
- Competitor and keyword analysis with live search data
Data, monitoring & strategy
- Analysis of Google Search Console and Google Analytics 4
- SEO monitoring after every release so nothing breaks unnoticed
- SEO strategy and roadmap for new or existing websites
- Programmatic SEO for pages generated from data
- Shop SEO for WooCommerce and other online stores
Four steps to your action plan
From the first call to ongoing monitoring.
Initial call
We clarify goals, audiences and regions. If available, we get read access to Search Console and Analytics.
Analysis
We crawl your website, measure loading times, review content and structured data and analyze the results pages for your key search terms.
Report & action plan
You receive a PDF report with a health score and actions sorted by urgency: critical, high, medium, low. We walk through the results together.
Implementation & monitoring
If you like, we implement the actions and check after every update that titles, schema and indexing stay intact.
What our SEO report looks like
The report works for management and developers alike: scores and the most important issues first, followed by details and concrete fixes.
- SEO health score with a score per category
- The most important issues and quick wins
- Detailed findings per area with evidence
- Prioritized action plan in phases
- Expected score development per category
The sample report shows a fictional company.
How visible is your website?
Send us your domain and your most important search terms. We will get back to you with a proposal for the scope of the audit.